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SOCi

Local SEO Tools · Remote
★★★★☆ (4.2)
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Last updated2026-01

About SOCi

Multi-location social and reputation SOCi is generally best suited to smb teams and buyers. SOCi is founded in 2015 and headquartered in Remote.

"Easy to implement"— Our editors, on SOCi's strongest point
4.2Editor rating / 5
Customcustom
85Local SEO Tools tools compared

Key features

  • API Access
  • Analytics
  • Automation
  • Integrations
  • Mobile App
  • Reporting

Integrations: Zapier|Salesforce|HubSpot|Slack|Shopify|Google

Support: Email|Live Chat|Documentation

Pros

  • Easy to implement
  • Strong analytics
  • Excellent support

Cons

  • Premium features cost more
  • Setup time required

Overview

SOCi is one of 85 Local SEO Tools tools we track and compare on this site. Our editors currently rate it 4.2 out of 5, versus a 4.2/5 average across the category. On balance, its strongest points are easy to implement and strong analytics, while the main trade-off buyers report is premium features cost more. Its feature set centers on API Access, Analytics, Automation, among others.

How SOCi compares in Local SEO Tools

SOCi is rated 4.2/5 by our editors, below the 4.2/5 average across the 85 Local SEO Tools tools we track. Pricing starts at Custom on a custom model, with a free trial available to test it first. It integrates with tools including Zapier|Salesforce|HubSpot|Slack|Shopify|Google. Support is offered via Email|Live Chat|Documentation.

Alternatives to SOCi worth a look

If SOCi isn't quite the right fit, these are the other Local SEO Tools tools we rate highest:

Local Viking (rated 4.7/5) — Local Viking specialises in Google Maps rank tracking with heatmaps, GBP post scheduling, and multi-location management. Priced from From $20/month, versus Custom for SOCi. Rated slightly higher than SOCi by our editors.

Localo (rated 4.6/5) — Localo tracks Google Maps rankings and provides actionable recommendations to improve local search visibility. Priced from Free / $24/month, versus Custom for SOCi. Rated slightly higher than SOCi by our editors.

ReviewTrackers (rated 4.6/5) — ReviewTrackers monitors reviews across 100+ review sites and helps multi-location businesses respond and improve their reputation. Priced from Contact for pricing, versus Custom for SOCi. Rated slightly higher than SOCi by our editors.

GeoGrid (rated 4.6/5) — GeoGrid provides a geo-grid view of Google Maps rankings — showing where you rank across a customisable geographic area around your business. Priced from From $29/month, versus Custom for SOCi. Rated slightly higher than SOCi by our editors.

Whitespark (rated 4.6/5) — Whitespark specialises in local citation building and management. The Local Citation Finder discovers new citation opportunities your competitors have. Priced from From $33/month, versus Custom for SOCi. Rated slightly higher than SOCi by our editors.

Google Business Profile (rated 4.5/5) — Google Business Profile is the free tool from Google to manage how your business appears in Google Search and Maps. Priced from Free, versus Custom for SOCi. Rated slightly higher than SOCi by our editors.

Chatmeter (rated 4.5/5) — Chatmeter provides local SEO, review management, and social media management for multi-location businesses and franchises. Priced from Contact for pricing, versus Custom for SOCi. Rated slightly higher than SOCi by our editors.

Yext (rated 4.4/5) — Yext manages business listings across 200+ directories from one dashboard — ensuring NAP consistency for multi-location businesses. Priced from From $199/year, versus Custom for SOCi. Rated slightly higher than SOCi by our editors.

Rio SEO (rated 4.4/5) — Rio SEO is an enterprise local marketing platform with listing management, local pages, and review management for large multi-location brands. Priced from Contact for pricing, versus Custom for SOCi. Rated slightly higher than SOCi by our editors.

Synup (rated 4.3/5) — Synup manages business listings, reviews, and social media for multi-location brands and digital agencies. Priced from From $30/month, versus Custom for SOCi. Rated slightly higher than SOCi by our editors.

See the full SOCi alternatives comparison →

Frequently asked questions

Does SOCi offer a free tier?
SOCi does not currently offer a permanent free tier. A free trial is available if you want to test it before committing.

How much does SOCi cost?
Plans start at Custom on a custom pricing model.

What are SOCi's standout features?
The features our editors flag most: API Access, Analytics, Automation, Integrations.

What do people like about SOCi?
Reviewers most often point to: Easy to implement; Strong analytics; Excellent support.

What are the downsides of SOCi?
The most commonly cited drawbacks are: Premium features cost more; Setup time required.

What's a good SOCi alternative?
For most buyers we'd point first to Local Viking — see the full comparison above for how it stacks up on price and features.

Our verdict

SOCi is worth considering if you're evaluating Local SEO Tools tools as a smb buyer. It rates below the category average in our tracking, so we'd suggest comparing it directly against the alternatives above before committing.Read the pros and cons above, and check the alternatives if you want a wider comparison before deciding.

If you're comparing more than one option in this space, it helps to write down the two or three requirements that actually matter for your team before you start reading reviews, since pricing pages and marketing copy tend to make every tool sound like the right fit on paper. Ask each vendor directly about contract length, cancellation terms, and what happens to your data if you switch providers later, and weigh that alongside the feature comparison above rather than the headline price alone. It's also worth checking recent user discussions on forums or review sites for anything that's changed since a vendor last updated their own marketing pages, since pricing, limits, and supported integrations can shift between major updates. A short trial period, where one is offered, is usually the fastest way to confirm a tool actually fits your workflow before you commit to a longer contract. It's also fine to start with whichever tool has the best free trial or lowest-commitment plan, use it for real work for a week or two, and only then decide whether to negotiate a longer contract — that's usually a better test than anything a comparison page, including this one, can tell you in advance.

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