Influencer audience data platform HYPR is generally best suited to smb teams and buyers. HYPR is founded in 2015 and headquartered in New York, USA.
Integrations: Zapier|Salesforce|HubSpot|Slack|Shopify|Google
Support: Email|Live Chat|Documentation
HYPR is one of 95 Influencer Marketing tools we track and compare on this site. Our editors currently rate it 4.2 out of 5, versus a 4.2/5 average across the category. On balance, its strongest points are easy to implement and strong analytics, while the main trade-off buyers report is premium features cost more. Its feature set centers on API Access, Analytics, Automation, among others.
HYPR is rated 4.2/5 by our editors, below the 4.2/5 average across the 95 Influencer Marketing tools we track. Pricing starts at Custom on a custom model, with a free trial available to test it first. It integrates with tools including Zapier|Salesforce|HubSpot|Slack|Shopify|Google. Support is offered via Email|Live Chat|Documentation.
If HYPR isn't quite the right fit, these are the other Influencer Marketing tools we rate highest:
Modash (rated 4.7/5) — Modash indexes 250 million+ creator profiles across Instagram, YouTube, and TikTok with fake follower detection and real engagement analytics. Priced from From $299/month, versus Custom for HYPR. Rated slightly higher than HYPR by our editors.
HypeAuditor (rated 4.6/5) — HypeAuditor provides the most detailed influencer analytics — including real follower analysis, demographic data, and fraud detection. Priced from Free / $399/month, versus Custom for HYPR. Rated slightly higher than HYPR by our editors.
Upfluence (rated 4.5/5) — Upfluence helps brands find influencers, manage campaigns, and measure ROI — with deep Shopify and WooCommerce integration. Priced from Contact for pricing, versus Custom for HYPR. Rated slightly higher than HYPR by our editors.
Influencity (rated 4.5/5) — Influencity provides comprehensive influencer analytics, campaign management, and ROI measurement for data-driven marketers. Priced from From $168/month, versus Custom for HYPR. Rated slightly higher than HYPR by our editors.
Aspire (formerly AspireIQ) (rated 4.5/5) — Aspire is the leading influencer marketing platform connecting brands with creators for authentic content across Instagram, TikTok, and YouTube. Priced from Contact for pricing, versus Custom for HYPR. Rated slightly higher than HYPR by our editors.
GRIN (rated 4.5/5) — GRIN is built specifically for e-commerce brands with Shopify integration, allowing you to manage creator gifting, payments, and UGC content in one place. Priced from Contact for pricing, versus Custom for HYPR. Rated slightly higher than HYPR by our editors.
Traackr (rated 4.4/5) — Traackr is an enterprise influencer marketing platform with a global influencer database, campaign management, and ROI measurement. Priced from Contact for pricing, versus Custom for HYPR. Rated slightly higher than HYPR by our editors.
Tribe Dynamics (rated 4.4/5) — Tribe Dynamics specialises in earned media value measurement and influencer analytics for beauty, lifestyle, and fashion brands. Priced from Contact for pricing, versus Custom for HYPR. Rated slightly higher than HYPR by our editors.
Klear (rated 4.4/5) — Klear provides advanced influencer analytics, campaign management, and ROI tracking across all social platforms. Priced from Contact for pricing, versus Custom for HYPR. Rated slightly higher than HYPR by our editors.
SocialLadder (rated 4.4/5) — SocialLadder manages brand ambassador programmes — especially on college campuses — with task management and reward automation. Priced from From $300/month, versus Custom for HYPR. Rated slightly higher than HYPR by our editors.
Does HYPR offer a free tier?
HYPR does not currently offer a permanent free tier. A free trial is available if you want to test it before committing.
How much does HYPR cost?
Plans start at Custom on a custom pricing model.
What are HYPR's standout features?
The features our editors flag most: API Access, Analytics, Automation, Integrations.
What do people like about HYPR?
Reviewers most often point to: Easy to implement; Strong analytics; Excellent support.
What are the downsides of HYPR?
The most commonly cited drawbacks are: Premium features cost more; Setup time required.
What's a good HYPR alternative?
For most buyers we'd point first to Modash — see the full comparison above for how it stacks up on price and features.
HYPR is worth considering if you're evaluating Influencer Marketing tools as a smb buyer. It rates below the category average in our tracking, so we'd suggest comparing it directly against the alternatives above before committing.Read the pros and cons above, and check the alternatives if you want a wider comparison before deciding.
If you're comparing more than one option in this space, it helps to write down the two or three requirements that actually matter for your team before you start reading reviews, since pricing pages and marketing copy tend to make every tool sound like the right fit on paper. Ask each vendor directly about contract length, cancellation terms, and what happens to your data if you switch providers later, and weigh that alongside the feature comparison above rather than the headline price alone. It's also worth checking recent user discussions on forums or review sites for anything that's changed since a vendor last updated their own marketing pages, since pricing, limits, and supported integrations can shift between major updates. A short trial period, where one is offered, is usually the fastest way to confirm a tool actually fits your workflow before you commit to a longer contract. It's also fine to start with whichever tool has the best free trial or lowest-commitment plan, use it for real work for a week or two, and only then decide whether to negotiate a longer contract — that's usually a better test than anything a comparison page, including this one, can tell you in advance.
